ABOUT ME
I’m a London-based creative designer with 18 years work experience in video, motion graphics, UI/UX as well as print. I follow projects through from concept development and storyboarding to production, lead teams and hold presentations and workshops for clients and stakeholders.
​
Throughout my career, I’ve had the chance to work on projects spread around the globe for clients including the Victoria and Albert Museum, Mazda, Nintendo, British Museum, Mulberry, Marks and Spencer, King Salman’s Science Oasis with Aramco, Sheikh Zayed Desert Learning Centre, National Maritime Museum, the Southampton Sea City, Deloitte, Lego and MTV Networks.
Having a BA in Graphic Design (American University of Beirut) and an MA in Media Management (University of Westminster), allows me to tackle projects creatively and strategically, and to understand both the client's business needs and the design challenges. My MA was awarded with Distinction from the University of Westminster and my research focused on Human Computer Interface Design (HCI) and convergence-based strategies.
A bit geeky in my readings and podcasts, I’m passionate and curious about innovation and technology. Yet I’m still happy to get my hands dirty with some paint and ink, and you’ll find me singing in my free time.
​
SOFTWARE SKILLS: Adobe Suite (Photoshop, Illustrator, Indesign, After Effects, Premiere Pro, Media Encoder), DaVinci (functional), Cinema 4D (functional), Figma (functional), Midjourney, Dall-e, understanding of HTML and XML script editing, Microsoft Office and Teams.
LANGUAGE SKILLS: English and Arabic (fluent). French, German and Spanish (functional).
