top of page

Colgate “Invisible Nasties”  

ANIMATED DIGITAL MARKETING CAMPAIGN

WITH CANDYSPACE

  • Landscape 1920 x 1080 - Youtube

  • Portrait 1080 x 1920 - Mobile

  • Square 1080 x 1080 - Facebook

 

Brought to life a group of quirky characters, who lived in Youtube prerolls, mobile interstitials and on Facebook. Gave each character a different personality and comic behavior. They built a content-based digital marketing campaign, bringing awareness to the ‘nasties’ that infest one’s toothbrush and recommending renewing one’s toothbrush regularly for best hygiene.

 

bottom of page